Selling Out? Or Just Marketing? Part 2 ~ Fast Bucks, Fame Monsters, Glory Seekers and Wrangling

What are you selling...exactly?    What is it that you want to bring to the world?  Why?  How much time and energy are you willing to put forth in doing it?  What are you willing to do to do what you want and enjoy?  Why?

Are you willing to forego any shortcuts in lieu of some actual hard work?  Are you willing, and most importantly...are you able?   Able to get focused, stay focused and go that extra mile?

So!  What is it you're selling again?  Exactly?  And why?

Do you have any  idea?   Time to get clear precious!    To help you along I'll ask you even more question. 

Are you looking to make a fast buck?  

Unless you live in the forest and  your name is Bambi, give it up.  Because there is No such animal as the "fast buck."    


But let's just say for argument sake that you were to make that "fast buck."  Guess what happens next?  Yep!  It fizzles out quicker than those cheap 4th of July sparklers you buy at some thrifty mart.  

Are you seeking fame and glory?

Like the "fast buck"  Fame & Glory  goes as quickly as it arrives.  Reason being, the public is  fickled beyond belief.    As soon as someone with a "shinier" presentation comes along, you're dropped like the proverbial hot potato.   

Are you wanting to reach more people?

Nice goal.  However, you will find yourself stretched to the breaking point.   Your client/customer is the most important person on earth.  And brother!  They know it too!    If you are unable to provide them the security of one-on-one interaction, then your best bet is to keep it down to a minimum.

While it's really super that you want to reach out and touch every single soul on the planet, it's not the best well thought idea.  Remember what I said about the public being beyond belief fickle?   Facing a population of disgruntled, unfulfilled, unsatisfied populace is never pretty.   All that you've worked for can sizzle out in a very short time if you don't hold up your end.

Not to mention, your message gets distorted in the process.  And too, there's one thing that most people overlook and that is...you will not resonate with everyone.       

Goals of reaching "everyone" may be a noble and lofty idea--it's just not the best idea.  

*~*~*~*

Being honest with yourself is the first step.   Asking yourself questions like...

Do you have the stamina to tend to all the people you've reached personally?  Am I more interested in my clients as individuals or just how much I sell?  

And if you're being honest.  The answer is going to be:  You don't have the stamina it takes to handle thousands upon thousands of clients...personally.  In fact, if your goal is to reach the entire world and have thousands upon thousands of clients...you won't. 

Makes me tired just thinking about all those people needing and wanting my help! 

Your best bet is to keep it all down to a minimum.    Quality!  Not Quantity!  Still the way to go!



So here's a recap of this lesson:

CLARITY.  Be clear on the following:

• What you're Selling
• Your Intention(s)
• Your Goal(s)
• Your Strengths and Weaknesses
• Quality not Quantity

And above all else,  be honest with yourself!  

Coming Up:  Selling Out?  Or Just Marketing?  Part 3 ~ Universal Pick Up Lines And The Art Of K.I.S.S.ing

Known as The Empress of the Known & Unknown Universes™ and The Diva of Duct Tape, Julia has made it her personal mission to put Reality back into Spirituality™. Julia sets out to assist people in expanding their conscious awareness through her rather unique and personal take on the human experience. 

In the style of Erma Bombeck, Julia utilizes her own brand of humor and down to earth demeanor to get her messages across in an all so delightful way. 

PLEASE NOTE:  All artwork, unless otherwise specified, are the property of the individual artists themselves. The author of these blogs claims no ownership of the original artwork, but only of the sig tags created using said artwork. Each sig tag shown on these blogs include the appropriate copyright information of the Artists and the unique licensure for use.

Reproduction and copying of said work without proper authority is strictly prohibited




Unless otherwise specified, ALL articles on this Blogger are the property of Julia K. Cole.  The ZEN of Duct Tape™, it's name, teachings, modalities, and all excerpts; the nicknames The Empress of the Known & Unknown Universes™ and The Diva of Duct Tape™,  The Duct Tape Diva™; Putting Reality Back Into Spirituality™, Reality back into Spirituality™ are the property and trade marks of Julia K. Cole and are protected under Copy Right Laws both here in the USA and Around The World.  

All Rights Reserved©™

Selling Out or Just Marketing Part 1 Scammers, Spammers, Trappers and Gleaners. Oh My!

For us, the human experiencers,  obtaining and maintaining financial security is very important.   After all, it's money that pays for our utilities, water, food, clothing and shelter.   Among other things.   

In this day and age, working with integrity seems to have fallen into some idiotic gray area. As far as I  know gray areas are something my hair dresser fixes when I go in for my 90 day spruce up.  Thank you very much!   Seriously though,  these days integrity appears to be  going by way of it's long time companions good sense, logic and courtesy.  All of which rode off on a horse with no name into the sunset never to be seen or heard from again!    Since the day the Internet became available to everyone and their proverbial brother honesty and integrity have really been put to the test.    Scam artists and everyone looking to make a fast buck or find that next get rich & famous quick have nearly quadrupled over the last 10 years alone.  

What's truly amazing is the growing number of people who get scammed.   With all the information readily available these days, one would think people would be less likely to get burned by some flim-flam scheme.  Sadly, nothing could be further from the truth!

People are still falling for the same cons over and over and over again.  It's tragic, but at the same time, disgusting to know that there are  still that many ignorant people in the world!  

The Internet continues to prove true that old saying "there's a sucker born every minute!"     And as a result, keeping the doors wide open for the...

Scammers, Trappers, Spammers and Gleaners.  (Oh My!)

The Scammers.    These are the assholes who are cons, grifters and professional liars seeking out individuals to steal money and/or identities.  

One of the most infamous email scams, dubbed The Nigerian Bank scam, has bilked a few thousands since it's creation.  Unfortunately, the various "new and not so improved" mutated versions of the Nigerian Bank scam are still making the rounds. 

And as sick to my stomach as it makes me to have to say this...there are still dumb asses out there still buying into these ridiculously transparent cons!   

Scammers' primary objective is your money.  And in some situations your identity as well.  They will use many ploys to obtain them.  From telling you a sob story to brow beating you into believing their product is something you cannot possibly live without to you got a curse and you need to give them X amount of money to remove it.  These  few examples of the cons Scammers use and still get away with are continuing to  spread world-wide on the world wide web.  

~BEFORE BELIEVING ANY SCAMS

ALWAYS CHECK WITH SNOPES ~

The Trappers are those annoying websites that lock you in--Trap you into staying against your will.  You know the ones I'm talking about.   Those websites where you literally have to X out of your browser and come back.    They're also the ones that will ping you with that uber annoying little pop up begging you to stay, promising you this that and the other thing.  GADS!  How I hate those rat bastards!

And the ones who use this audio recording to tell you all about their product only to spend 99.9% telling you a bunch of bullshit before ACTUALLY getting to the product and point!  They are really good at using those little annoying windows that trap you.  

Word of Advice: STOP DOING THAT!  Nobody Likes IT!!!  And it just makes me NOT want to buy anything you are selling.

Speaking of pop ups.  I just have to say this...Since the invention of the pop up blocker, we really have no need to even go there.  But I will state for the record...ASS HOLES!  Nuff Said!

The Spammers. As if scammers weren't bad enough you have the incredibly pushy ass people known as spammers.   Penis enlargement anyone?   Spammers are usually little bots who grabbed your information while you were visiting an unsecured site.   But there are other type of Spammers who go that extra mile.  They are what I endearingly refer to as (drum roll please)...

The Gleaners.   Ahhh yes!   The Gleaners!  These are spammers who are actual "humans" that put forth a little effort.   The Gleaners are the ones who glean your information through befriending you on various social networks.  Primarily Face Book and/or through personal contact.   

SPECIAL NOTE:  You may also want to take extra care when signing on to any internet radio websites.   I know one person in particular who uses this little scheme to add folks to her newsletter contact list.  

Just a little FYI for those who make practice of  this particular "trick":   many of the internet newsletter generators strictly prohibit such tactics.  

READ THE FINE PRINT!

*~*~*~*~*

No matter how they obtain your information, all Gleaners take your information and add you to their newsletter contact list and then blow up your email account, Face Book wall, Twitter and so on with their endless crapola. 

 They do this under the misguided belief of building clientele.   

Again, for emphasis, Gleaners are  the dumb asses and  ass-wipes who think it's perfectly okay to inundate you with advertisements for their products, endless workshops, webinars, newsletters and "deals."     You know the ones I'm talking about.   And too (even though they say they don't) they also give and/or sell your information to their buddies so they too can add you to their lists!!!!  

Gleaners are under the mistaken belief that because you are "friends" it's perfectly okay to spam you.  WRONG!

Spamming, Scamming, Gleaning and Trapping 

of any kind, no matter your intention

 IS NOT MARKETING!

*~*~*

Some of you no doubt are wondering what my qualifications with respect to marketing may be.   Do I hold some fancy schmancy degree in Marketing and such?    No.   I just rely on my life experiences.  And of course, my long-time buddies good sense, logic, courtesy and integrity.   (Thankfully I have their private number!)  

My experiences have taught me what  True Marketing  really and truly is. 

Be it a product, a job,  yourself or all three, you are in the business of marketing.  And marketing whatever "it" is takes a great deal of work.   There are no short-cuts or easy ways out. 

True Marketing is not invasive or over bearing.    In fact, True Marketing leaves the client,  and potential client, with a good feeling overall.   

That's your main objective! Leave'em feeling good to have met you! 

Your Second objective?  "Always leave them wanting more!"  Give them something to remember and consider in the future.   And you do this by exercising your Third objective:   Showing genuine and sincere interest in your clients by being a good listener!  

While they may not buy the product right then and there, they will certainly keep you in mind  in the future.  And too, they will refer you to someone.  That's how True Marketing works folks!

You don't have to have a degree to know, understand and comprehend all that.  You just have to be paying attention, exercise some brain matter, and be willing to roll up your sleeves and actually work it!!!

Known as The Empress of the Known & Unknown Universes™ and The Diva of Duct Tape, Julia has made it her personal mission to put Reality back into Spirituality™. 

Julia sets out to assist people in expanding their conscious awareness through her rather unique and personal take on the human experience.    In the style comparable to Erma Bombeck, Julia utilizes her own brand of humor and down to earth demeanor to get her messages across in an all so delightful way.  

*~*~*~*

This article and all  articles  that  follow, and unless otherwise stated, are owned by me--Julia K. Cole.  

If you wish to share any of the information, please feel free.  Keeping in mind, that this Blogger is protected by both the USA and International Copy Right Laws, it is very important that you  give me the proper credit; and too, that a link to this blog is visible in the credits.      

I have no issue in you sharing the link to my Blogger on your Social Networks.  In fact, I highly recommend it, sincerely encourage it and deeply appreciate it!

*~*~*~*

PLEASE NOTE:  All artwork, unless otherwise specified, are the property of the individual artists themselves. The author of these blogs claims no ownership of the original artwork, but only of the sig tags created using said artwork. Each sig tag shown on these blogs include the appropriate copyright information of the Artists and the unique licensure for use.

Reproduction and copying of said work without proper authority is strictly prohibited.

All Rights Reserved©


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Unless otherwise specified, ALL articles on this Blogger are the property of Julia K. Cole.  The ZEN of Duct Tape™, it's name, teachings, modalities, and all excerpts; the nicknames The Empress of the Known & Unknown Universes™ and The Diva of Duct Tape™,  The Duct Tape Diva™; Putting Reality Back Into Spirituality™, Reality back into Spirituality™ are the property and trade marks of Julia K. Cole and are protected under Copy Right Laws both here in the USA and Around The World.  

All Rights Reserved©™